Primer – The Looking Glass (Album Review)

Primer - Looking Glass

I started listening to this at the kitchen table with a bunch of mates around. Music was in the background, giving an ambiance to the loud animation around me, just enough to keep the conversation going without interruption. The first thing that crossed my mind was this band is trying to sound like Motley Crue.
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I must be deaf because on the 2nd and 3rd takes it’s nothing like it.
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Primer hailing from the West Midlands is a unique “mix of Celtic/Folk inspired vocals to mingle with strong” and “expressive guitars”
(http://www.reverbnation.com/insideprimer). The sound has a mash of many different hard rock acts. I can hear traces of the likes of “Evanescence”, “Ladyhawk” and “3 Doors Down” giving this a melodically hard-edged, user-friendly (hard enough to listen to, but not enough to be different), commercial sound almost ready to fill the airways with hit after hit. However, I don’t think that will happen, just yet!

Not trying to put a dampener on things I think the whole folk/rock almost metal thing has been done to death. Thin Lizzy and Jethro Tull completely kicked that monster’s teeth years ago (and did it extremely well). Unfortunately in this rebirth of Celtic-infused metal, it’s a voice that doesn’t quite live up to the standard set by many before. I love the voices of Sinead O’Connor and Dolores O’Riordan (The Cranberries), both are unique, soulful, heartfelt, and bleed their sorrows. The voice in Primer needs a bit more expression, a lot more air, and could do without the monotone.

Look I’m certain there are people out there that will love these guys. I just think for their blend of commercial rock, they need to work a lot harder if they are going to go anywhere.

Primer: N/A

Label: self-released
Category: Album
Country: UK

Reviewed by Eugene Crabtree